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Agency Virginia Tourism Authority (320)
Measure Name Increase the number of productions filming and generating jobs, revenue, and economic impact in Virginia.
Measure Last Modified
Measure Last Published
06-12-2025 04:37 p.m.
Status
Active
Data Source and Calculation
Funding reimbursement request audit data.
Enterprise Priorities and Strategies
Initiative Priority Strategy
Associated Service Areas
Service Area Code Service Area Name
Targets and Baselines
Name Date Result Note
Baseline 01-30-2022 160.0
Short Target 2025 08-24-2024 200.0
Long Target 2027 12-30-2027 200.0
Baseline None
Results
Year Q1 Q2 Q3 Q4 Note
2023 158
2024 178
2025 44
Measure ID 320.0015
Measure Class Agency Key
Measure Type Output
Year Type State FY
Preferred Trend Increase
Frequency Quarterly
Statistical Unit number
sp134 Performance Measure - 11-02-2025 12:04:21