Virginia Tourism Authority (320)
| Request Title | Provide additional funding for broadcast and digital advertising and marketing |
| Biennium | 2014-2016 |
| Budget Round | Initial Bill |
| Category | Other spending or initiatives |
| Region | Multiple Regions |
Description
|
Provides additional funding for agency marketing efforts. The funding will be used to expand the agency's broadcast advertising program and its online marketing efforts. Enhancing these efforts supports the authority's goals of increasing the number of out-of-state visitors to the Commonwealth. |
Funding Summary
| Object Type | FY 2014 | FY 2015 | |
| General Fund Dollars | $1,400,000 | $1,400,000 | |
| Nongeneral Fund Dollars | $0 | $0 | |
| General Fund Positions | 0.00 | 0.00 | |
| Nongeneral Positions | 0.00 | 0.00 | |
| General Fund Transfers | $0 | $0 | |
| General Fund Revenue | $0 | $0 | |
| Layoffs | $0 | $0 | |
| Additions to Balance | $0 | $0 |
Funding Details
| By Program | Program Code | Program Title | FY 2014 | FY 2015 |
| 536 | Tourist Promotion | $1,400,000 | $1,400,000 | |
| By Fund | Fund Code | Fund Title | FY 2014 | FY 2015 |
| 0100 | General Fund | $1,400,000 | $1,400,000 |
Authorized Position Details
| By Program | Program Code | Program Title | FY 2014 | FY 2015 |
p3_opview - Official Enacted Budget View Operating Bullet Details - 06-06-2025 12:38:23
